Bitwise Launches Crypto Model Portfolios as Advisors Scale ETF Allocations

Bitwise launches crypto model portfolios on major advisory platforms, enabling financial advisors to allocate digital assets using ETFs.

Bitwise has launched a new set of model portfolio solutions focused on digital assets.

Designed for financial advisors, this offering allocates crypto exposure through ETFs amid growing demand for structured products.

Bitwise Introduces Model Portfolios for Digital Assets

Bitwise announced the release of its Model Portfolio Solutions for Digital Assets across several large advisory platforms.

The models allow financial advisors to access crypto exposure using ETFs within client portfolios. These platforms each manage assets in the billions of dollars.

The company said the goal is to simplify how advisors approach crypto allocation. Advisors can use a single framework rather than selecting individual products.

To support consistent portfolio construction, Bitwise designs the models to address diverse client needs. 

Advisors can adjust exposure based on risk tolerance, investment goals, and time horizons.

Model Portfolios Address a Growing Advisor Market

Model portfolios are a major part of how advisors allocate capital. The market for these products exceeds $645 billion.

They have also driven a large share of ETF inflows in recent years.

As crypto ETFs expand, advisors face more choices and complexity. Bitwise said professionally managed models have been limited in the digital asset space.

This gap has made allocation decisions more difficult for advisors.

To reduce that burden, the new portfolios offer a ready-made crypto sleeve that fits easily into broader investment strategies.

Advisors can use them without managing each holding directly.

Seven Portfolio Options With Systematic Oversight

The offering includes seven separate models. Some are labeled as “Core” portfolios and provide broad exposure to the crypto ecosystem.

Others are “Thematic” and focus on areas such as stablecoins or tokenization.

To limit portfolio drift amid market changes, Bitwise regularly monitors and rebalances the models.It also helps maintain alignment with each model’s stated approach.

The portfolios include different structures. Options range from crypto asset-only models to crypto equity models.

Some combine digital assets with publicly traded companies linked to the crypto sector.

Related Reading:  Bitwise Launches ETF Backed by Bitcoin and Gold to Hedge Fiat Risk

Built on Bitwise’s Institutional Track Record

Bitwise said the models draw on its eight years of experience serving institutions and professional investors.

The firm has focused on regulated access points to crypto markets through ETFs and other vehicles.

The company added that the launch reflects growing advisor interest in digital assets. ETFs have become a preferred structure due to transparency and operational familiarity.

By offering model portfolios, Bitwise aims to support advisors as ETF-based crypto exposure becomes more common.

The firm said the models are intended to fit within existing advisory workflows.

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